All businesses need to set goals for themselves and for their teams in in order to achieve the growth and success they are looking for in both their business and their personal lives.
Setting goals are important as it focuses the company on specific aims over a period of time and will motivate staff to meet the objectives set.
A simple acronym that we use is called SMART Goals. SMART stands for:
1. Specific – Goals should specify what you want to achieve.
2. Measurable – You should be able to measure whether you are meeting the goal or not.
3. Achievable - Are the goals you set, achievable and attainable?
4. Results Orientated – Will they lead to achieving the growth objectives you have for your company.
5. Time – Having a clear timeframe in which you want to achieve your goal.
Examples of SMART Goals:
To increase profit: An goal maybe to increase sales by 10% in 2011.
To loose weight: To loose a stone in weight by 31st March 2011
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